Small Business Advice – Pick of the Week November 4th, 2017

This week’s top stories include small business advice covering the following four topics:

  • Top 10 Lessons from 1,000 Entrepreneurial Interviews
  • How To Use Attraction Marketing To Triple Your Leads
  • Why People Are More Likely to Buy Frivolous Things on Their Smartphones
  • Why You Don’t Need a Business Plan (And the 1 Thing You Need Instead)

Each week we scour all the top business-related magazines and newspapers for articles with the best advice for the small business owner, so you do not have to.


Top 10 Lessons from 1,000 Entrepreneurial Interviews

Inc.
By: Eric Holtzclaw

CREDIT: Getty Images

In 2012, I started a podcast as a way to connect with and learn from other entrepreneurs. To date, I have interviewed over 1,000 entrepreneurs and small business owners about what it takes to build a successful business. Here’s what they have taught me: Read the full story

Related Post:  Pronghorn Dogfight – Lessons for Small Business

How To Use Attraction Marketing To Triple Your Leads

Business 2 Community
By: Megha Parikh

There are so many types of marketing we hear about today – online marketing, influencer marketing, network marketing… the list goes on. There are so many types of marketing we hear about today – online marketing, influencer marketing, network marketing… the list goes on. But have you heard of attraction marketing? It’s not exactly a new player in the business side of network marketing, but it has exploded in popularity recently. That’s because it can gain leads for your business very quickly. Read the full story

Related PostHow to Drive Growth by Correctly Targeting Traffic

Why People Are More Likely to Buy Frivolous Things on Their Smartphones

Entrepreneur
By: Liraz Margalit

Image credit: graphicstock

In less than a decade, mobile technology has become ingrained in nearly every aspect of our lives. We’re now dependent on our smartphones, with the average mobile phone user checking their device 150 times a day. And this device addiction extends beyond our personal lives. According to research from the University of British Columbia, which sheds new light into consumer behavior and touchscreen technology, we’re more likely to indulge in guilty pleasures when shopping online with a touchscreen vs. a desktop computer. Read the full story

Related PostFeeling Blue? – Buy Something

Why You Don’t Need a Business Plan (And the 1 Thing You Need Instead)

Inc.
By: Bill Green

CREDIT: Getty Images

There are a great many entrepreneurs who sit around all day brainstorming the perfect idea.  First of all, no great business comes from a long day of sitting at your desk wondering what will work. Great businesses are the product of trying, failing, iterating, and improving over time. The only thing worse than sitting around all day waiting for the perfect idea to arrive is taking an idea that has yet to be tested and spending hours pouring over a “business plan.” It’s a mentality, not a piece of paper. Read the full story

Related White PaperNew Small Business Manifesto – Why a Business Plan is often the wrong answer


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