Small Business Advice – Pick of the Week January 6th, 2018

This week’s top stories include small business advice covering the following four topics:

  • How To Go Viral on LinkedIn (The Answer Will Surprise You)
  • Our Top 10 Franchise Categories for 2018
  • 3 Overlooked Truths New Entrepreneurs Must Be Aware of
  • Writing Your Own Content vs. Hiring Someone to Do It

Each week we scour all the top business-related magazines and newspapers for articles with the best advice for the small business owner, so you do not have to.


How To Go Viral on LinkedIn (The Answer Will Surprise You)

Business 2 Community
By: John Nemo

Image Credit: Flickr

It’s not what you think.

In fact, it’s likely the last thing you’d think of when it comes to seeing one of your status updates “go viral” on LinkedIn.

Perhaps that’s why this approach works so well.

But, before I get to what type of content and posts I’ve seen go viral in my own personal experience on LinkedIn, I need to explain how the world’s largest platform for professionals decides on which of your posts to promote – or put aside.  Read the full story

Related: Be Controversial to Spread You Message

Our Top 10 Franchise Categories for 2018

Entrepreneur
By: Tracy Stapp Herold

Image credit: NICOELNINO/ISTOCKPHOTO

What types of franchises are thriving right now? The ones that give customers what they need (like employment and health services), what they want (entertainment and beauty), and what they didn’t even know they wanted until just a minute ago (acupuncture and poke bowls).

From emerging industries to those that just keep going strong, we’ve picked the 10 franchise categories we believe will shine brightest in 2018. Read the full story

Related: How to Find Out if You Have Enough Money to Buy a Franchize

3 Overlooked Truths New Entrepreneurs Must Be Aware of

Entrepreneur
By: Julian Hayes

Image credit: Maskot | Getty Images

As a new entrepreneur, you’re focused on getting your business off-the-ground and reaching a level of stability. With that said, new entrepreneurs also face various obstacles and challenges that extend beyond marketing and operations.

In fact, as a new entrepreneur, your greatest challenges often manifest as lifestyle challenges, ones that threaten your emotional and mental fitness. When you go about building your empire and striving to be the best version of yourself, here are three overlooked truths that you must be aware of to create long-term success. Read the full story

Related: Something Never Taught in an MBA Program

Writing Your Own Content vs. Hiring Someone to Do It

Business 2 Community
By: Erika Montgomery

Are you debating if you should create your own content or if hiring a professional is a better choice? Keep reading to learn the pros and cons of both options. Read the full story

Related: The Value Of A Blog Even If No One Reads it

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