Tag Archives: Unpredictable

Be Unpredictable to Drive the Competition Crazy and Make Huge Profits

When assessing one’s business competition, we often look at their strengths and weaknesses and attempt to predict how they will respond to various situations. Based on this information, we design a plan to deal with the competition. Yet, what happens when the competition acts in unpredictable ways? Field Marshal Erwin Rommel was one of Germany's most decorated officers. Why? Because his [...]

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What Businesses Can Learn from ISIS

When it comes to fighting a war, Americans think about the Army, Navy, Air Force, or Marines. Each of these branches practice a strict command and control hierarchy. In command and control structures, the higher up in the command structure someone is, the more skills they have. From this prospective, it makes total sense to employ a strategy of taking out [...]

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Bucking the Tide

Henry Ford's new assembly line process, while very efficient for its day, was just too much for many of his new workforce. While his workers were much less skilled than their craftsman predecessors, they did still require some level of training and a breaking-in process. If after only a few days on the line the worker quit and walked off [...]

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Not All Revenue Is The Same

The sustainability of your business revenue is important to understand if you want to keep your business solvent. Some revenue is what I call “chunky money”. Chunky money is revenue that is unpredictable. One month you may have lots of sales, while another may be void of any sales. A used car dealer is a good [...]

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