This week’s top stories include small business advice covering the following four topics:
- 5 Tactics Essential to Building a 6-Figure Online Business
- Inbound Marketing Strategies for Small Businesses
- Did You Start a Business to Do Something Significant, or to Feel Significant?
- The Key Characteristics of a High Performing Content Marketing Strategy
Each week we scour all the top business-related magazines and newspapers for articles with the best advice for the small business owner, so you do not have to.
5 Tactics Essential to Building a 6-Figure Online Business
By: Kimanzi Constable
The internet and social media have created an immense opportunity for entrepreneurs. Never has there been a time during which entrepreneurs can market their business to a global audience as they can today.
While the opportunity is great, there are too few entrepreneurs and companies capitalizing on all this potential. According to research firm Clutch, 46 percent of U.S. small businesses still didn’t have a website as recently as 2016. Millions of potential leads are lost by not spending a few thousand dollars to create a foundation online.
There are entrepreneurs reading this who, with a few adjustments to their strategy, can start making the kind of income they want and are capable of making. With all of this opportunity available to us, there is no reason you can’t use the power of the internet to grow your business. If your business isn’t growing, it’s probably because you’re not executing these five strategies. Read the full story
Inbound Marketing Strategies for Small Businesses
Business 2 Community
By: Courtney Allbee
Inbound marketing is focused on attracting customers through relevant and helpful content that adds value at every stage of your customer’s buying journey. This incredible strategy puts your message in front of the right people at the right time, resulting in more closed deals! Not sure how to get started with an inbound marketing strategy for your small business? Sit back, relax and enjoy a huge spoon full of knowledge casserole with these amazing tips below. Read the full story
Related: Permission Marketing Scale
Did You Start a Business to Do Something Significant, or to Feel Significant?
By: Scott Oldford
Do you remember why you left your comfortable job to start your own business? You must have had a good reason because nobody hops on the entrepreneurial roller coaster for kicks. It’s tough, it’s a grind and it isn’t for the fainthearted.
In my own experience (after setting up multiple seven-figure businesses), and after working with dozens of other successful entrepreneurs, I’ve found one of the biggest factors why people create a new business is because of their need for significance. Read the full story
The Key Characteristics of a High Performing Content Marketing Strategy
Business 2 Community
By: Guy Little
Content marketing can create fantastic success stories for those who use it correctly — make sure you’re getting your content right and maximizing your ROI. Content marketing has blazed a path through the marketing world in the past few years, offering great ROI for those who fully understand the process. There is, however, a serious problem. Read the full story
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