This week’s top stories include small business advice covering the following four topics:
- A State-by-State Guide to Business Licenses
- The hidden upside of imposter syndrome
- UX Design Tips to Delight Visitors and Increase Revenue
- Survival Of The Fittest: 4 Sales Hacks For Small Businesses In Need Of New Clients
Each week we scour all the top business-related magazines and newspapers for articles with the best advice for the small business owner, so you do not have to.
A franchise investment isn’t as high as most people think, especially when you put the investment cost into context and compare it with starting a business from scratch. There are eight factors that determine a franchise's investment costs.
Not all industries and occupations are treated equally in the eyes of government officials. Some industries and occupations require the business to obtain a "Business License" to operate. This video provides the background into why some industries and occupations require oversight from a government entity.
It is often far better to see what the market leader is doing and just be a little different in your value proposition. Being the first to market means you will make lots of costly mistakes that your competitors can learn from and then capitalize on at your expense. Keurig and Xerox were not the first movers but today they dominated their markets by capitalizing on the dominant players mistakes..
Guest post by: Christopher Ryan CEO or Fusion Marketing Partners and Center for Business Modeling. Chris is a SCORE colleague and a marketing and sales maven. We are super fans of each other’s work. The following post was published by Chris on his blog in April of 2017 and is chock full of valuable advice. […]
A confirmation bias is the tendency to search for, interpret, favor, and recall information in a way that conforms to one’s preexisting beliefs or hypotheses while giving disproportionately less consideration to alternative possibilities. A confirmation bias is a type of cognitive bias and a systematic error of inductive reasoning. People display this bias when they […]
As we discussed in the Anatomy of a Business Owner, most self-employed, micro, and lifestyle businesses are started by a person with a strong technical persona. Often, these entrepreneurs are suddenly seized with the desire to start their own businesses because of their strong technical skills. Michael Gerber, the author of “The E-Myth,” describes this […]
Rather than attract and retain key talent in-house, have you ever thought about building or using a platform like innocentive? Innocentive connects seekers of solutions with solvers. By using this type of platform, you can pay talented individuals based on the number of transactions you need instead of retaining them for a reoccurring salary. They […]