This week’s top stories include small business advice covering the following four topics:
- The Future of Content Marketing is Already Here
- This Is the No. 1 Struggle Holding Women Entrepreneurs Back
- Tips to Follow When Re-Fitting Your Business Model to the New Normal
- How To Launch A Self-Care Brand During COVID-19
Each week we scour all the top business-related magazines and newspapers for articles with the best advice for the small business owner, so you do not have to.
One of the advantages of a small business is their ability to change direction quicker than larger corporations. Moreover, the rate of business change continues to accelerate which has given small business a leg up on larger corporations. However far too many small businesses continue to rely on business principles defined long ago when the rate of change was much slower. In this video discover that has changed and what you can do as a small business to be more responsive to change.
When you have a free product or service with high amounts of traffic, platform advertisers become interested in subsidizing your free product or service by paying you a fee to share their advertisements. Free products generate high platform traffic and increase the attractiveness of your platform to advertisers. Freemium users get basic functionality for free. […]
Fifty percent of Americans over 18 years of age drink coffee every day. That translates into 150 million daily coffee drinkers that consume 400 million cups per day. Not long ago, brewing a cup of coffee at home or at the office involved purchasing a coffee pot from one company and ground coffee from another […]
Most clients I see can clearly articulate their Business Model, but struggle when it comes to describing their Economic Model. Simply put: Business Model = customer-focused Economic Model = owner-focused. Amazon and Wal-Mart share a similar low-cost, wide-selection retail model. However, their Economic Model is quite different, since one business is a virtual store and […]