This week’s top stories include small business advice covering the following four topics:
- How to Find the Perfect Micro-Influencers for Your Business\
- Not Doing That Thing? You Need Desire, Competence, and Capacity
- How Thrifty Entrepreneurs Can Stretch Their Budgets While Launching an Online Store
- According to Serial Entrepreneurs, This is How You Make Your First Million
Each week we scour all the top business-related magazines and newspapers for articles with the best advice for the small business owner, so you do not have to.
Many businesses fail not because they have a bad product or service. They fail because they are not located in the right location.
The question, “Is it better to lease office space or own it?” is at the core of many business plan decisions that I review. On the one hand, I never advise owning real estate for startups because they have a high rate of failure. However, it is a decision that should not be undertaken lightly […]
When it comes to selecting a location for a retail business, there’s a variety of criteria you should use, including: Is it convenient for your customer segment? Does it offer ample parking for all that might want to visit you? Does the location fit with your market identity? Is the location on your prospect’s way […]
Every few years my wife and I return to Seattle, where we got married. One of my favorite places to spend a few hours is the Pike Place Market. On our most recent trip, I was reminded of a lesson in the importance of location. Parking off Alaska Way and taking the elevator to the […]