Learn how finding, attracting, and nurturing social agents allows you to employ the principle of cumulative advantage to scale your business.
Positive word-of-mouth messages spread more slowly than negative ones, therefore businesses need to be much more proactive when it comes to spreading positive word-of-mouth to get referrals
This week’s top stories include small business advice covering the following four topics:
- How to Use a Blog to Promote Your Business
- Why male entrepreneurs in the US make double their female counterparts
- Will Industry Crossovers & Collaborations Change The Future Of Entrepreneurship?
- What’s the Difference Between Word-of-Mouth Marketing Models?
Each week we scour all the top business-related magazines and newspapers for articles with the best advice for the small business owner, so you do not have to.
The age-old marketing question is “How do you get people to talk about your product or service?” I believe the answer lies in being able to change the way your customer thinks about your offering.
No matter where you turn social media is making an impact on small business marketing. While social media is not the “be all end all” of marketing efforts it does have some significant advantages over more traditional marketing. This post looks at six reasons you need to consider social media marketing for your business.
We all know that the world is becoming more mobile. While there are lots of ways to engage your customers in the mobile world, there is one way that stands out to me. It is a way that is even easy for the novice to implement. There are also no tools to buy so you […]
Discover 3 Free Internet Enabled Word-Of-Mouth Tactics That Allow You To Control The Dissemination Of The Information Shared By Your Clients.
In 1913, five investors each contributed $100 in cash to a new enterprise. Each also brought a special skill to the enterprise. There was a salesman, accountant, miner, banker, and lawyer. After forming the company, they raised $75,000, which is just shy of $2 million in today’s money. The founders hoped to create a super-concentrated […]
Word of mouth is a great way to build brand awareness, but how do you get people to talk about you or your company? Be outrageous. Ever see Lady Gaga on TV? She is never dressed as a normal person. Perhaps she is draped in meat or sporting some crazy headdress. What comes to mind […]